What are the differences between Motion Graphics and Whiteboard Animation?

Here are the things you should know.

Motion Graphics

– Animation with text as a major component
– The primary driver of action is unseen
– Great for facts, figures, and data
– Suited for serious and complex points
– Higher production cost

Whiteboard Animation

– Elements appear to be hand-drawn on a whiteboard
– The primary driver of action is the hand
– Great for storytelling
– Suited for lighthearted whimsy
– Low production cost

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